On October 30th, 2012, Avangate hosted a webinar on “How to Get the Most out of the Holiday Shopping Season.” The affiliate thought leader Geno Prussakov, CEO and founder of the award-winning OPM agency AM Navigator LLC, as well as author of two best-selling affiliate program management books, shared his accumulated wisdom on holiday sales. During the 70-minute webinar, Geno emphasized 7 simple hands-on tips that merchants should follow for a successful and profitable shopping season. I also developed 5 structured steps that affiliates should take to insure they’ll be fit and ready for this great seasonal selling opportunity.
It was fantastic to see such a great turn-out for this webinar, and hear the multitude of questions asked. Interest in performance marketing and optimization actions is increasing, and this trend will continue as more people tap into the many educational resources available through Avangate and elsewhere.
Here are the main actionable tips that came out of Avangate’s webinar with Geno on affiliate sales:
Following these 7 simple tips will put your holiday sales campaigns on track for success.
50 lucky affiliate webinar attendees have already received their free digital copies of Geno’s best-selling book,”Affiliate Program Management: An Hour a Day” ,via email (courtesy of Avangate). I’m sure this book will not only be inspiring, but also help them perform better as affiliate program managers.
If you missed our webinar, don’t sweat it! You can always find it on the Avangate website. But make sure to watch it soon, so you can get your holiday sales efforts started in time to generate profits!