Comments on: Increasing Software Conversions Part 3 http://blog.avangate.com/trial-follow-up-tips-newsletter/ Software Sales Tips | Software Business Blog Fri, 19 Mar 2010 14:27:56 +0000 hourly 1 By: Convert more Software Trials to Purchases | Avangate Blog - Software Sales Tips | Software Business Blog http://blog.avangate.com/trial-follow-up-tips-newsletter/comment-page-1/#comment-4451 Convert more Software Trials to Purchases | Avangate Blog - Software Sales Tips | Software Business Blog Thu, 03 Dec 2009 13:44:24 +0000 http://blog.avangate.com/?p=1384#comment-4451 [...] Increasing Software Conversion Part 3: Use a “Tips” Newsletter to Follow Up on a Trial [...] [...] Increasing Software Conversion Part 3: Use a “Tips” Newsletter to Follow Up on a Trial [...]

]]> By: Content Marketing Today » Create a Special-Purpose eNewsletter Series To Help Your New Customers Use Your Products Better http://blog.avangate.com/trial-follow-up-tips-newsletter/comment-page-1/#comment-3449 Content Marketing Today » Create a Special-Purpose eNewsletter Series To Help Your New Customers Use Your Products Better Wed, 05 Aug 2009 22:59:56 +0000 http://blog.avangate.com/?p=1384#comment-3449 [...] it frequently does, the Avongate blog inspired me with a post that was specific to software companies that need to convert free trial [...] [...] it frequently does, the Avongate blog inspired me with a post that was specific to software companies that need to convert free trial [...]

]]> By: Jason Cohen http://blog.avangate.com/trial-follow-up-tips-newsletter/comment-page-1/#comment-3448 Jason Cohen Wed, 05 Aug 2009 17:27:52 +0000 http://blog.avangate.com/?p=1384#comment-3448 Great example with the flyer! Yes, so true. You're right that the advice is obvious in retrospect, yet very few products I trial actually do it. This proves it bears repeating! Great example with the flyer! Yes, so true.

You’re right that the advice is obvious in retrospect, yet very few products I trial actually do it. This proves it bears repeating!

]]> By: Mr. Hericus http://blog.avangate.com/trial-follow-up-tips-newsletter/comment-page-1/#comment-3438 Mr. Hericus Tue, 04 Aug 2009 15:51:12 +0000 http://blog.avangate.com/?p=1384#comment-3438 Your advice seems at once logical and obvious, but I really think you've hit on something that a lot of people simply are not doing well (myself included). It also echo's a post that I read over at <a href="http://www.balsamiq.com/blog/2009/06/09/summit/" rel="nofollow">balsamiq.com about their trip to the Atlassian summit</a>. They prepared a flyer about their product, because they had a booth and needed hand-outs, but they used fully 1/3rd of the space in the one page flyer to talk about the restaurants in and around the San Francisco area where the convention was being held. By doing so, they were giving valuable information to the visitors to the convention that had nothing to do about their product, but guaranteed that those same people would probably hang on to their flyer longer than any other they received at the conference. Give and you shall receive - couldn't agree more! Your advice seems at once logical and obvious, but I really think you’ve hit on something that a lot of people simply are not doing well (myself included). It also echo’s a post that I read over at balsamiq.com about their trip to the Atlassian summit. They prepared a flyer about their product, because they had a booth and needed hand-outs, but they used fully 1/3rd of the space in the one page flyer to talk about the restaurants in and around the San Francisco area where the convention was being held.

By doing so, they were giving valuable information to the visitors to the convention that had nothing to do about their product, but guaranteed that those same people would probably hang on to their flyer longer than any other they received at the conference.

Give and you shall receive – couldn’t agree more!

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