Rethink Commerce Blog

Posts Tagged ‘subscriptions’

How to Transform Your Business into a Profitable Subscription Business

Posted on August 29th, 2018 by

So you’ve got a software business and want to make the switch to subscriptions, but aren’t sure where to start. You’re in the right place: we’ve got a nice solid framework to get you started, as well as a full set of best practices to help you make the switch. Read on for a summary of our recent webinar with Subscription Insider’s Kathy Greenler Sexton and our own Philipp Reichardt, Vice President of Sales at 2Checkout.

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The Definitive Customer Retention Infographic for Software Subscriptions and SaaS Companies

Posted on April 3rd, 2018 by

The statistics don’t lie: customer retention is the key to the ongoing success of your company. No matter how many new customers you acquire, it’s difficult to make up for losing your existing base. Our latest infographic covers the many reasons why retention matters and shows you how to start improving retention in your business. […]

Engagement Scoring and Churn Prediction for Subscription Businesses

Posted on March 14th, 2018 by

Did you know that up to 80% of the people that churn are customers with low or no engagement? Such numbers can break your business if you don’t do something about it. This is what I said in a recent webinar on … Engagement Scoring and Churn Prediction for Subscription Businesses. […]

Turning the Tables on Churn – 7 Proven Strategies for Increasing Retention in the Age of SaaS

Posted on January 30th, 2018 by

We get it. Customer acquisitions are sexy and absolutely necessary for a SaaS company just out of the gate, BUT relying on new customers to maintain rapid growth is unrealistic, especially once you cross the $25M revenue threshold.

Of course, you need to acquire the right kind of customers in the first place, but it’s NO COINCIDENCE that the SaaS companies with the highest growth rates also have the lowest churn. […]

7 Ways to Make It Easier for Your Customers to Renew Subscriptions

Posted on September 6th, 2017 by

Every marketer should know by now that retaining customers is more cost-effective than acquiring new ones. On average, it costs five times as much to attract a new customer than to keep an existing one. In other words, turning a blind eye to your existing customers can put you out of business faster than you might expect. […]

Industry Buzz – August 2017

Posted on September 1st, 2017 by

Hi Sellers!

Looks like autumn is already claiming its territory, bringing along new business trends, consumer insights, marketing solutions and cloud strategies. As usual, we’ve gathered the most comprehensive and efficient resources out there to help your business thrive this season!

Keep on reading!

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