Rethink Commerce Blog

Posts Tagged ‘subscription business model’

How to Transform Your Business into a Profitable Subscription Business

Posted on August 29th, 2018 by

So you’ve got a software business and want to make the switch to subscriptions, but aren’t sure where to start. You’re in the right place: we’ve got a nice solid framework to get you started, as well as a full set of best practices to help you make the switch. Read on for a summary of our recent webinar with Subscription Insider’s Kathy Greenler Sexton and our own Philipp Reichardt, Vice President of Sales at 2Checkout.

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Everything You Wanted to Know About Customer Acquisition for SaaS

Posted on February 20th, 2015 by

Of all the stages of the SaaS commerce lifecycle, new customer acquisition is easily is one of the most critical factors that determine SaaS growth. But in addressing the needs of SaaS customer acquisition, many companies end up wasting precious time, money and resources in the wrong strategies, channels and metrics. The wrong approach is, in fact, responsible for dwindling subscriptions, decreasing recurring revenue and inevitable failure that befall many an unfortunate SaaS company. […]