Rethink Commerce Blog

Posts Tagged ‘software vendors’

Black Friday Is Here!

Posted on November 1st, 2016 by

We welcome the long-awaited shopping season with our Black Friday campaign launch on November 1. This campaign is part of our Avangate GOLD PARTNER OF THE YEAR Contest and is the first time we’ll promote more than 15 offers from different vendors in a single compilation. That’s big news! […]

Christmas Offers – Exclusive Contests and Discount Coupons

Posted on December 21st, 2015 by

Sleigh bells are ringing, Christmas trees are glowing and Santa is on his way with gifts for you and all of our other affiliates that have been good this year. […]

Industry Buzz – September 2014

Posted on October 6th, 2014 by

Hi sellers!

With summer winding down, it’s time to get back to business – the business of software, that is. As always, to read more, subscribe to our newsletter and be updated on blog and new whitepapers and webinars on how to grow your software and services business. […]

Day With 60 Software CEOs … It’s Still All About Growth

Posted on September 29th, 2014 by

I recently had the pleasure of spending a day with 60 Software and Online Services CEOs as part of SIIA’s Deciphering the CEO event. The day was filled with peer / panel discussions, each with valuable points, but I thought I would share a couple thoughts that rose above the rest as common themes. […]

What Online Sales Can Learn from Frogger

Posted on October 4th, 2013 by

Help buyers navigate a new world where time is short and stakes are high

Our constantly connected world has blurred the lines between personal, professional, and social lives, creating one big freeway of accelerating demands. Greater access to tools and information have leveled the playing field, giving individuals amped-up buying power and making it more difficult to market to people who have increasingly diverse purchasing needs as well as increasingly divided attention. […]

B2B and B2C are Dead, Long Live B2i

Posted on May 17th, 2013 by

New technologies are changing how we develop and deliver software, making these processes more agile and responsive. But what about buying? The same technology advances have combined to place power in the hands of a demanding new software buyer who expects personalized attention as she considers, buys and consumes a product or service. To develop a sales model that accommodates this new buyer, every software and SaaS vendor needs to understand the evolving needs of this individual buyer in detail. […]