Rethink Commerce Blog

Posts Tagged ‘social networks’

How to Find Link Prospects with Social Media

Posted on June 6th, 2012 by

A strategic link building process means more than just choosing one or two strategies for building links and simply running with them. To build a complete link portfolio and have the best chance of success, you need to have a combination of credible links from multiple sources along with a number of high quality links from websites relevant to your industry. […]

Keys to Social Monitoring, Analytics and Reporting

Posted on February 14th, 2012 by

Measuring Marketing effectiveness

There’s so much talk regarding social media nowadays, but what does it really mean when it comes to the bottom line? What is its impact on a business – and equally important – how can we turn a negative impact into a positive one, both in terms of awareness/ reputation and revenue. Monitoring your SOV (Share of Voice) is critical in this era of social interactions. So how can you determine what your social media strategy should include? A good strategy will generate positive conversation and engagement both online and offline. […]

Thumbs up to online chat sessions

Posted on March 10th, 2009 by

A week and a bit ago I attended an Online chat about Twitter and micro-blogging with Bob Walsh. I was actually @ home with my two young children and had joined in late (there were transcripts provided after – very useful. Thanks, Neil).

While I was trying to catch up with what had been said and make sense of the conversation, I realized that no matter what the announced theme was, people taking part could find something interesting to say, share, comment, digress to other topics and overall enjoy the experience. 25 folks joining in an online conversation on a work-related issue and having a good time – this would be my summary of the whole thing. […]

Measuring the Real Value of Social Networks: Facebook, Twitter, LinkedIn… You Name it

Posted on December 2nd, 2008 by

The other week, Brian Clifton wrote a very neat article on his well-known blog about tracking social networks by using filters. The data I got from the implementations he recommended in that article made me want to obtain even more “actionable data”.

So I went a little deeper into it and, after some tricks and implementations, I decided to share the findings with you. So here goes my second article for the series: 10 things you (probably) didn’t know about your visitors. If you missed the first one about visitors that lost their way, check it now. […]