Rethink Commerce Blog

Posts Tagged ‘shopping cart’

Avangate in 2009 – Happy New Year!

Posted on December 30th, 2009 by

Here we are, in the end of 2009, patiently waiting for the New Year party and thinking about 2009, about the good and the bad and the next year :). We are all proud to have been able to enrich our software selling platforms with plenty of features, basically meant to help more vendors reach more clients.

And we were very happy to be rated as top eCommerce provider by our clients, in the survey made by Andy Brice.

We are particularly happy with the progress made with the Avangate shopping cart’s conversion rates. Using advanced analytics applications such as Omniture and extensive A/B testing, we obtained control over every tiny detail of the shopping cart – and this flexibility translated into higher conversion rates. […]

Shopper Trust & Conversion Rates

Posted on July 8th, 2009 by

During a research on shopping cart conversion rates I did the last couple of weeks, I found websites with 0,4% funnel conversion rates and others with completion rates up to 70%. I never expected to find such big discrepancies; no analysis can be made in such conditions so I started to look up  reasons for these discrepancies.

After talking to different software vendors about various issues their potential customers reported and after noticing different trends in multiple analytics data, I found the fugitive criminal guilty for many many abandons in shopping carts: Shopper Trust. […]

How to Convert Shopping Cart Abandons with TrialPay

Posted on February 9th, 2009 by

TrialPay Lead Follow-up integrated into Avangate platform[/caption]

Everybody is complaining about low software sales since this crisis situation got on the front page. It’s easy to figure out why. The million dollar question now is how a software vendor can increase software sales or at least keep income on the survival level.

I believe the answer implies a bit of creativity on your side and openness to experimenting. The client is more and more difficult to convince into buying your software and that is why I propose to try out the TrialPay incentive, which is the big “GET IT FOR FREE” button. […]