Rethink Commerce Blog

Posts Tagged ‘selling software’

Predictions on the Future of Commerce in 2014

Posted on December 23rd, 2013 by

1. Self-Service moves everywhere

The self-service channel is fast emerging as an easy, affordable way to gain customers and an asset that no company can ignore.

As new technology and resources emerge, companies stuck in outdated customer acquisition processes are leaving money on the table. Research shows that 60% of tech research is done online– before a prospect ever contacts a company to enter the sales process. Further, Avangate’s internal research reveals suggests almost 40% of all the leads a software firm does generate will never become ready to engage with the direct sales team. Clearly, companies are spending a lot of time and money to attract prospects that never turn into customers. […]

Get Ideas for Accelerating International Sales at the Avangate Global Software Selling Conference

Posted on October 22nd, 2012 by

When we look at the APAC region, 2 trends increasingly stand out for us. First, globally, we see an increasing number of companies move towards delivering their software as a service – in fact, according to IDC, 8 out of 10 new startups are SaaS-based. The second trend, made obvious by the predictions that China will be the largest eCommerce market by 2015, is that China is rapidly becoming a central hub to the software industry – in fact, it is already home to dozens of high-profile companies such as CDC Software, HiSoft, Neusoft, and certainly to thousands of companies selling software and SaaS on the international market. […]

Join Avangate for Affiliate Summit East 2012

Posted on August 7th, 2012 by

Avangate will attend this year’s Affiliate Summit East conference in New York, August 12-14. This is the fourth such event we’re taking part into and the largest one to date, according to the organizers. […]

Behind the Scenes: Tips from Affiliate Managers (2)

Posted on November 30th, 2010 by

Continuing our first article on this series, in which you found out how to make sure your affiliate partnership request is approved by the vendors, let’s see some tips on how to promote software products online and the ways in which vendors motivate affiliates to sell more (we hope this post is also helpful to software vendors who are starting to use affiliate marketing).

A big thanks, once again, to the people we got the answers from:

Join Avangate at ISDEF Autumn in Moscow!

Posted on September 30th, 2010 by

Avangate is in Moscow this week, at ISDEF Autumn (Sep 30th – Oct 3rd). Wow! It’s the 11th time we are attending this event, by far the biggest software event in Russia. Avangate is the Special Sponsor of this edition and, like every year, we are proud to take part in the event, meet so many people passionate about software and exchange ideas on how to sell software worldwide in a way that is efficient, secure, locally relevant.

Avangate eCommerce consultants will make presentations on hot issues that impact software companies today – developing trust and optimizing conversion rates – and will also be available for one-to-one discussions throughout the event. So don’t miss them: […]

Over the rivers and through the woods, to China Valley we go

Posted on June 3rd, 2010 by

Unless you’ve been on holiday these past weeks, I’m sure you know by now that we are off to China again. Yep, we loved it so much last time and the feedback was so good, that we’ve decided to re-visit this fascinating culture (one of the oldest in the world!) that just happens to have to offer some of the best dishes on the planet :).

This time we are heading to Shenzhen, an area considered “The Valley” of China. Yep, that’s the center of the Chinese IT & software market.

So on Saturday, 5th of June, I’ll be sharing the conference floor with Tina, Avangate’s finest Asian market sales consultant;) and Andy, our coolest Chinese colleague. What am I saying here… if you are a software vendor from China, you might know these guys probably even better than me.

The debate topic this year: Conversion Rate. […]