Rethink Commerce Blog

Posts Tagged ‘SaaS provider’

3 Reasons You Need to Think Globally to Stay Competitive as a SaaS Provider

Posted on March 11th, 2016 by

When first launching a SaaS business, it makes sense to start small and make sure your solution really works before rolling it out on a larger scale. One easy place to start is with a local audience, where you have connections and a deeper knowledge of the needs of the market. However, if you focus on a narrow audience for too long, you may be missing a significant opportunity. The unique nature of SaaS gives you the ability to reach beyond your geographic area, and even go beyond your native country to wherever software customers take you. Expanding your thinking–and market–across national borders is not just advantageous; in the competitive, global SaaS industry, it’s absolutely necessary . […]

The Secret to SaaS? It’s Simple: Don’t Fake It!

Posted on October 31st, 2012 by

Looking at some of the recent headlines in technology, two topics stand out: the Workday IPO and the new iMac. Workday’s recent successful IPO has caused many to ask, “Is this a validation that SaaS works?” I think that question has been answered long ago. With 8 out of 10 startup companies being SaaS, this business model is not a fad; it’s clearly here to stay (at least until a new model disrupts the market). Workday’s success only confirms the strength of SaaS, and the willingness of investors to get on board with the reality of the new business model. The news from Apple that the new iMac will ship without an optical drive may seem revolutionary, but should not come as a shock if you think about the overall move toward the Cloud. […]