Rethink Commerce Blog

Posts Tagged ‘saas models’

How to Maximize Free Trial Conversion for Desktop Software

Posted on March 21st, 2017 by

Trials are one of the top ways for desktop software companies to acquire new customers. Marketers are constantly seeking to improve trial conversion rates to grow their user base and reduce their CPA (cost per acquisition, or cost per download). […]

Cool Companies Interview Series – About Big Content with Treparel  

Posted on September 11th, 2014 by

“Today, CIOs and Business Decision-makers are seeking more flexible and investment-friendly models with ongoing access to a service.”

There’s so much buzz around Big Data – but how about Big Content? Surely, an up and coming area, getting sexier as usage cases expand. For example, you watch your sales drop in a certain region – it’s good that you’re tracking, but the next more important step is to understand why they dropped, and – even more importantly – what you are going to do about it. […]