Rethink Commerce Blog

Posts Tagged ‘SaaS model’

How to Maximize ESD Revenue with Effective Cross-Selling

Posted on April 24th, 2015 by

In its relatively short existence, the SaaS model has obviously gotten many things right. One thing in particular has been its relentless focus on the customer relationship. What other businesses, like ESD vendors, can take from this is that while, yes, products and services are important, the real money is in increasing the value of the customer over her lifecycle. While there are many strategies to increase customer lifetime value, one of the most effective and relevant for ESD vendors is the cross-sell.  […]

Cool Companies Interview Series: 123ContactForm

Posted on June 2nd, 2014 by

I recently had the pleasure of chatting with Florin Cornianu, CEO and Co-Founder of 123ContactFrom, a SaaS company that has grown steadily over the last few years. Started out by fulfilling a need for creating web forms and surveys the easy way, 123ContactForm has evolved beyond a stand-alone SaaS solution to widen its ecosystems of partners. Applications in the Cloud and integrations between services are in high demand and will continue to be – read on… […]

“Mobile Is The Next Internet”- The WebAppTool Vision

Posted on April 16th, 2014 by

We’ve had the opportunity to chat recently with Micha Willemse, the COO of WebAppTool, a very cool online mobile app toolkit start-up out of The Netherlands. Insightful commentary, a remarkable company vision and a very generous discount coupon code offered to you, the reader. Dive in and enjoy! […]

Savings on Both Sides: Vendor and Client Perspectives on the Financial Advantages of SaaS – Part I

Posted on December 12th, 2013 by

As new trends transform the software industry, it can be hard to stay on top of changing technologies, much less their impact on company finances. While software-as-a-service (SaaS) is often seen as a technical and marketing/ business endeavor, the model has major implications for finance as well. SaaS speeds up interactions and gathers more detailed data for professionals at all levels of the organization, changing every aspect of how software companies operate. […]

Redefining Vendor-Partner-Customer Relationships across Sales Channels

Posted on November 12th, 2012 by

Software as a service is shifting the software industry away from upfront implementation models and toward ongoing subscription models. With this shift comes a need to develop ongoing, rather than transactional, customer relationships, where self-service and customer support are increasingly intertwined. As SaaS vendors look to expand their sales channels and transition partner sales to subscription models, they may discover that traditional channel partners are not always well equipped to manage SaaS accounts. The changing software sales model requires new levels of partner oversight by vendors and increased customer outreach efforts by partners in order to succeed. Here are some steps toward achieving success with partner-based SaaS sales models. […]