Rethink Commerce Blog

Posts Tagged ‘SaaS industry’

Industry Buzz – July 2016

Posted on August 9th, 2016 by

Hi sellers! Just to give you a little summer reading, we’ve collected great tips this month to help you improve your software & SaaS selling strategies in this rapidly changing market.

Before that, a little fun! To honor the start of the Olympic Games in Rio, we’re hosting our own version of the event to celebrate the importance of digital commerce. Join the Avangate Olympics for a chance to win cool prizes! […]

How Leveraging Inbound Marketing Can Increase Your SaaS Sales

Posted on July 27th, 2016 by

Inbound marketing, as a concept and a marketing philosophy, has spread rapidly in the last few years, promising higher conversion and customer. Its core tenets can be used for nearly any business or industry, including and especially SaaS. The SaaS industry faces many unique challenges that can be more adequately addressed through inbound marketing than almost any other marketing strategy. Keep reading to find out how leveraging inbound marketing can increase your SaaS sales.
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On SaaS and Start-Ups

Posted on November 29th, 2012 by

Recently, I’ve had the pleasure to listen to a few brilliant people from the software industry giving advice about start-ups. I’ve compiled here some words of wisdom that resonated with my inner entrepreneur. My apologies if this is not a verbatim account; my memory is like a sieve (unless I use Evernote). Some of the thoughts here were picked up from talks at How To Web, and others during interviews with Avangate. […]