Rethink Commerce Blog

Posts Tagged ‘SaaS company’

Cool Startup Interview – InnerTrends

Posted on May 24th, 2016 by

We recently chatted with Claudiu Murariu, the founder of InnerTrends.  Here’s what he had to say about improving the onboarding experience for any SaaS company.

InnerTrends is a data analytics tool that helps SaaS companies improve the onboarding experience for new users. I founded InnerTrends because my previous SaaS startup had struggled with converting new users. […]

Negative Churn, and Why It Should Be Your Goal as a SaaS Business

Posted on September 11th, 2015 by

If you’re not familiar, the term negative churn sounds like something a SaaS company should avoid at all costs. And if you understand churn as the rate at which you lose current customers, you could be forgiven for mistaking negative churn for a particularly bad churn rate. […]

Cool Companies Interview Series: 123ContactForm

Posted on June 2nd, 2014 by

I recently had the pleasure of chatting with Florin Cornianu, CEO and Co-Founder of 123ContactFrom, a SaaS company that has grown steadily over the last few years. Started out by fulfilling a need for creating web forms and surveys the easy way, 123ContactForm has evolved beyond a stand-alone SaaS solution to widen its ecosystems of partners. Applications in the Cloud and integrations between services are in high demand and will continue to be – read on… […]

Avangate Success Story – Lee Robertson, CloudStorageBuzz.com

Posted on December 18th, 2013 by

Lee Robertson sells several cloud back-up solutions as an affiliate via his popular reviews website, CloudStorageBuzz.com. In this interview, Lee offers some useful insights into successful SaaS affiliate marketing tactics for SaaS vendors who want to start an affiliate marketing program. […]

On SaaS and Start-Ups

Posted on November 29th, 2012 by

Recently, I’ve had the pleasure to listen to a few brilliant people from the software industry giving advice about start-ups. I’ve compiled here some words of wisdom that resonated with my inner entrepreneur. My apologies if this is not a verbatim account; my memory is like a sieve (unless I use Evernote). Some of the thoughts here were picked up from talks at How To Web, and others during interviews with Avangate. […]