Rethink Commerce Blog

Posts Tagged ‘revenue strategy’

Ways To Make Your Customer Feel Valued With Promotions

Posted on June 4th, 2015 by

The promotional offer has become a key tool for SaaS businesses and is now used at every stage of the digital commerce lifecycle, from acquisition to renewal. Promotions are powerful and persuasive. They can be the final nudge that drives a new trial subscription or turns a free subscriber into a paying customer. But, if used indiscriminately, they can also undermine your revenue strategy and value of your product. […]