Rethink Commerce Blog

Posts Tagged ‘renewal emails’

How To Write Strong Renewal Emails That Boost Revenue

Posted on November 23rd, 2015 by

According to a 2015 Marketing Cloud’s latest State Of Marketing Report, 20 percent of primary business revenue stem directly from email marketing. It’s clear that a result-driven email marketing strategy is a powerful tool—perhaps critically so in the SaaS world. As smart and carefully crafted renewal emails increase retention and create the stable revenue SaaS companies rely on, periodic review of your emails should be a key part of your engagement strategy.  […]