Posts Tagged ‘micro blogging’

Why you Should Get on the Twitter Train?

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Right around this time of year, you’re going to start seeing Predictions for 2009. Let me post mine: 2009 is the year you as the CEO of your microISV, startup or ISV get on Twitter.

For those of you who’ve managed to avoid Twitter, or dismissed it as some pointless flakey time waster, here’s a few current facts you should consider:

  • Twitter usage is skyrocketing. In October alone, Twitter experienced a 25% climb in traffic, according to comScore, bringing the number of active Twitterers in the U.S. alone to 1.45; worldwide in September it was 5.6 million.
  • Twitter has just about retired the “fail whale”. While in the first quarter of 2008 Twitter had more than a few crashes, those issues have been resolved, as this chart from the Royal Pingdom Blog shows:

Twitter improves

  • Companies – both micro and not – are being wildly successful using Twitter as a way of providing online customer service (read marketing). More about two examples of that next.
bob

Author:
Bob Walsh

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