Rethink Commerce Blog

Posts Tagged ‘marketing’

Industry Buzz – January 2015

Posted on February 10th, 2015 by

Hi sellers!

Happy 2015! We hope you had a wonderful holiday season. Take advantage of these trends we have prepared for you and shake up your sales in 2015! […]

Join Our Halloween Competition… If You Dare

Posted on October 30th, 2014 by

As trick-or-treaters prepare to knock on our doors, we’ve decided to reward our spookiest affiliate with an iPad Mini this Halloween season. Just post a photo of you (and your friends, for that matter) in your best Halloween attire on Facebook or Twitter, using the #avangatehalloween hashtag. […]

Add Some Summer-time Sizzle to Your Affiliate Program with These 6 Tips

Posted on July 11th, 2014 by

Another beautiful summer is upon us, signified by long sunny days, BBQs with friends, fun on the beach, and affiliate program success. If your sales are lower than average during the summer, it doesn’t have to just be “the way it is.” It’s normal to see a drop in sales when everybody’s on vacation and not thinking about buying digital goods.  Speaking specifically about affiliate channels, we see on average a drop of about 20% in the summer months compared to the rest of the year. The good news is; this trend can be changed. […]

Breaking Google’s Glass Ceiling with a Microsite

Posted on December 7th, 2009 by

So you’ve tried endlessly tweaking your AdWords, starting a blog and even begun Twittering this year, and you’re still on the second or worse page of Google results for the keywords that matter most. How are you going to change this for 2010? Consider creating and maintaining a microsite.

A microsite (at least for the length of this post) isn’t a brochure-like static page about your product, or a shady way to generate inbound links. In fact, it only just touches your product and does everyone in your market a valuable service. A microsite is a way to monetize for reputation/attention a chunk of all that expertise you’ve built up, in the same way your software monetizes that expertise for money. […]

Avangate’s First Networking Event for the US Software Community

Posted on November 27th, 2008 by

Last Thursday, November 20th, Avangate hosted our first networking event for the software publishing community in Silicone Valley.  All-in-all the event was a success and proved to be a great opportunity for members of the community to meet each other and interact in a social environment.  The Tied House Brewery, in Mountain View, CA served some fine food and drink, something that, and you can trust me on this, is necessary to make any networking event a success! […]