Rethink Commerce Blog

Posts Tagged ‘digital commerce’

6 Principles of High Converting Landing Pages

Posted on October 20th, 2016 by

A landing page can either make or break your marketing campaign. So how can we create landing pages that actually convert?

Duane Brown, a performance marketer from Unbounce joined us recently to share 6 principles for creating killer landing pages. […]

Share your Views in the Transition to SaaS & Subscriptions Survey

Posted on September 20th, 2016 by

The software business is a constantly changing industry (right, like we didn’t know!) and SaaS & Subscription-based models have gained a lot of ground in the last few years. We see at Avangate a steady increase in subscription-based transactions, either from SaaS, online services or downloadable software that comes with a subscription attached. […]

Industry Buzz – August 2016

Posted on September 1st, 2016 by

Hi sellers!

As summer comes to an end, people are embarking on their final vacations and are starting to plan for a busy fall.

Take advantage of these resources to help you win in this rapidly changing market. […]

Cool Companies Interview: FusionCharts & Collabion

Posted on August 29th, 2016 by

I recently had the pleasure of speaking to Pallav Nadhani, CEO and co-founder of FusionCharts, an industry leader in creating data visualization tools. Pallav is also involved in a new start-up, Collabion, focused on charts for SharePoint. Here’s a part of that conversation where we’ve captured the interesting journey of FusionCharts and future plans for both these companies. […]

AffStat Survey 2016 is Now Open!

Posted on August 25th, 2016 by

If you work in this business, now is the perfect time to make your voice heard: share your thoughts in the most comprehensive survey on the affiliate landscape: the AffStat Survey. For the last thirteen years, the information contained in the report has mirrored this ever-changing industry, unveiling many trends, hot points and concerns that are crucial for any affiliate business. […]

Tested Strategies to Reduce Involuntary Churn and Increase Customer Retention

Posted on August 24th, 2016 by

Bringing leads into your sales funnel and converting them to loyal customers and brand advocates is a process involving significant planning. However, even after a lead has become a loyal customer, the work is still not over. The focus then shifts to customer retention and enacting strategies to minimize both voluntary and involuntary churn. Proper strategies and communication are essential for reducing voluntary churn, but involuntary churn is most often caused by the improper tools. […]