Rethink Commerce Blog

Posts Tagged ‘digital commerce services’

3 Essential Strategies For Selling A SaaS Solution

Posted on May 25th, 2015 by

Wouldn’t things would be a lot easier if your SaaS solution could sell itself? But, unfortunately, that’s not likely to happen. In reality, no matter how great the software or service, it’s not going to sell without a sound sales strategy. And unlike other business models that may be able to get a way with something that begins and ends with acquisition, your SaaS strategy needs to take into account the entire digital commerce lifecycle. To do that you need build your sales strategy with the entirety of the lifecycle in mind. Here are three essential tips to help you succeed.  […]

How To Effectively Cross-Sell With A Subscription Model

Posted on May 14th, 2015 by

Any marketer knows that cross-selling is a crucial component of long-term e-commerce success. If your customers are happy with the products they currently use or intend to buy, they are more likely to be open to buying separate, additional products as well. The same is true for SaaS providers, though conventional subscription models may be a little less obvious solutions for cross-selling opportunities than basic shopping carts. So we’re here to help with some tips on how you can effectively cross-sell with a subscription model. […]