Rethink Commerce Blog

Posts Tagged ‘digital business’

Development Of Loyalty Programs Is A Win-Win

Posted on July 30th, 2015 by

Here’s a riddle for you. Name a marketing strategy that can boost a company’s growth, help retain customers, increase sales, provide valuable market research, and costs very little to implement? The answer is a loyalty program. An effective loyalty program can help you build a loyal customer base that will keep your company growing for years to come. […]

Cool Company Interview Series: SnapFashun

Posted on July 1st, 2015 by

I recently had the pleasure to speak with Howard Glazer, President of Canadian based SnapFashun Group – a very interesting software company operating… in the fashion industry. Here’s a summary of that conversation […]

Convert Revenue Leakage to Revenue Uplift with the Avangate Summer ‘15 Release

Posted on June 23rd, 2015 by

The old ABC’s of web, “Always be converting,” is as relevant now as it ever was. But as digital businesses are finding out, maximizing customer lifetime value – and not pressure – is the most effective way to convert revenues today. What that means for digital businesses is making smart investments in tools and technology that reduce Revenue Leakage at every stage of the commerce lifecycle. […]

Here are 10 Reasons Why Your Users Are Not Upgrading And 3 Ways To Successfully Upgrade Them

Posted on June 22nd, 2015 by

For SaaS companies, coming up with an effective upgrade strategy is sometimes like blindly navigating a dark ocean. If you hold back on product features that add value, then customers may not see the full value of your product. However, if you give them full access to your service up front, then you’ll have nothing left to offer as an upgrade. It’s a delicate balance. […]

Create A Landing Page That Converts

Posted on April 28th, 2015 by

As a digital business, you’re likely spending significant sums to drive traffic to your site. As a result, you understand the importance of creating impactful landing pages that convert. But there’s a lot of advice out there about how to effectively design a landing page to maximize conversions. And not all of it is good. […]

2015 Digital Commerce Predictions

Posted on January 28th, 2015 by

Anyone can make a prediction. Few, however, are willing to stick with it over the long haul, especially when the unforeseen can send things sideways. So, when Silicon Angle approached us about participating in their second annual Technology Predictions, we wanted to make sure that whatever we put forth was grounded in the things that we see from our clients on a daily basis and thus more likely to stand up over time. […]