Rethink Commerce Blog

Posts Tagged ‘customization’

Quick Tip to Increase your Affiliate Sales: Look at your Shopping Cart

Posted on April 21st, 2010 by

Nowadays everyone is talking about increasing your conversion rate as the main driver for generating more revenue online. Well, it is, actually :) and it’s up to all entities in the buying process – vendor, resellers, affiliates – to optimize this in order to generate more sales.

From the data we have, the customized shopping carts perform 2.7% better (in absolute value) than the others.This means that if you optimize your order interface, you may generate an additional sale for each 37 sales you’re already generating.

As a member of the Avangate Affiliate Network, you have advanced tools to improve this very important KPI. One of the unique possibilities we offer in our affiliate network is the affiliate order interface customization.

Did you ever wonder how the users act during the buying process? What happens after your visitors are redirected to the shopping cart / Avangate secure servers? […]