Rethink Commerce Blog

Posts Tagged ‘Conversion rate optimization’

Industry Buzz – March 2015

Posted on April 10th, 2015 by

Hi sellers,

Enjoy last month’s resources to help you win in this rapidly changing market. As always, to read more, subscribe to our newsletter and stay up-to-date with latest blogs, whitepapers and webinars on how to grow your software and services business. […]

Enter the Conversion Contest and Win an Apple Watch!

Posted on April 8th, 2015 by

Did you know that April 9th is International CRO Day? Yes, this is real, and we’re joining conversion rate optimizers around the world to celebrate. Check out the list of CRO webinars and be inspired to start a new optimization program or take yours to the next level.

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Industry Buzz – February 2015

Posted on March 13th, 2015 by

Hi sellers!

We’ve collected great tips this month to help you improve your strategies, as well as building off the industry’s deepest set of tools to support the entire digital commerce lifecycle. Subscribe to our newsletter and take advantage of dedicated resources that’ll help you grow your software and services business globally. […]

Split Test Like it Matters: Tips to Drive Revenues with CRO

Posted on February 23rd, 2015 by

Let’s examine how a scientific approach to split testing increased conversion rate by nearly 7% for one company, producing $650,000 incremental revenue per year.

While the concept of testing may seem easy, we all know that it takes a lot of preparation and strategy to create a test that produces valid results you can rely on to increase your revenue. We’ve gathered some tips to help you produce valid test results every time. […]

Why the Conversion Rate Isn’t Always Enough

Posted on October 24th, 2014 by

If you were to choose one metric to define your performance against your primary objective, which one would it be? Many people regard the conversion rate as the most fundamental metric for evaluating eCommerce efforts. But is it really enough on its own? […]

Conquer customer conversion killers!

Posted on November 5th, 2013 by

Start using one of the 4 most affordable A/B testing tools to improve your customer experience 

A/B testing is a simple process that will help you optimize the customer experience across your website and shopping cart. By testing different versions of key pages, you can easily determine which one produces the best results among your target audience. This is a simple way to remove the guesswork from your design and development process and focus your efforts on finding conversion enhancers. […]