Rethink Commerce Blog

Posts Tagged ‘big data’

Cool Companies Interview Series – About Big Content with Treparel  

Posted on September 11th, 2014 by

“Today, CIOs and Business Decision-makers are seeking more flexible and investment-friendly models with ongoing access to a service.”

There’s so much buzz around Big Data – but how about Big Content? Surely, an up and coming area, getting sexier as usage cases expand. For example, you watch your sales drop in a certain region – it’s good that you’re tracking, but the next more important step is to understand why they dropped, and – even more importantly – what you are going to do about it. […]

Monetizing the Internet of Things

Posted on August 27th, 2013 by

I recently discovered, and love my new Jawbone UP. From tracking my sleep patterns (erratic) to the activity levels (low), its giving me a fresh insight into my ever-expanding mid-section.

What is more interesting is the explosion of devices with IP addresses such as the UP – called the Internet of Things (IoT) by the industry pundits. And its not just the tablets, smartphones and PCs which are growing as well, but this entire new category of contextual systems (local, social, sensors, wearables) that are going to revolutionize big data collection, analytics and improve our understanding of some core issues that affect health, fitness and other human issues. […]