Rethink Commerce Blog

Posts Tagged ‘application programming interfaces’

Using APIs to Support Everywhere eCommerce Across Customer Touchpoints

Posted on November 6th, 2012 by

APIs should be on any eCommerce company’s short list of strategies for improving the bottom line, particularly when working to monetize the impact of disruptive technologies such as mobile and cloud. By exposing and providing access to the many inter-connected processes involved in eCommerce transactions, Application Programming Interfaces can give your business an edge when adapting to emerging technologies and services as well as constantly evolving consumer preferences and behavior. […]