Rethink Commerce Blog

Posts Tagged ‘affiliate system’

6 Tips to Activate Stagnant Affiliates

Posted on May 11th, 2012 by

There isn’t a single merchant on this world selling through affiliate programs that hasn’t got idle affiliates. These are affiliates that are not active, meaning that they don’t generate any sales or, worst case, they don’t even refer traffic for the merchant (no exposure for the merchant’s products). When labeling an affiliate as “inactive” from the time’s point of view, you should take into consideration his sales history (if any) – the frequency / amount of sales he was generating at one point – and also the type of product / services you sell through them. In the software vertical, for example, an affiliate promoting consumer software get inactive quicker than an affiliate promoting enterprise products. […]