Rethink Commerce Blog

Posts Tagged ‘affiliate marketing’

Affiliate Marketing – The Xⁿ Billion Dollar Business

Posted on October 2nd, 2014 by

Affiliate marketing, even after being around for many years, is starting to take its deserved place in the news and in companies’ marketing budgets.

Why are we seeing so much explosion in the affiliate marketing space? Is it because affiliate marketing has finally become mainstream, or is it because affiliate marketing is a natural fit for the breadth of online services and apps that have been launched? Looks like affiliate marketing has finally found its niche in the New Services Economy. […]

Affiliate Marketing in Emerging Markets

Posted on May 23rd, 2014 by

From an international merchant perspective, after you have the “hottest” regions of the world already covered – North America and Western Europe – the next step is to look towards emerging markets. These markets provide room to expand if you address them the right way.

Consider using affiliates to expand into these markets. The beauty of going through affiliates is that it’s a quick way to achieve your market expansion goals with less resources compared to expanding into said new markets on your own. […]