Rethink Commerce Blog

Posts Tagged ‘affiliate marketing’

Maximize Profits by Understanding Your Customer’s Digital Lifecycle

Posted on February 2nd, 2015 by

While every customer is unique in their own way, acquire enough of them and you begin to recognize patterns that can help you get and keep more over the long haul. In our experience, one of the most important patterns you can recognize and learn from is the customer lifecycle. The digital lifecycle, in particular, contains five typical stages that the customer moves through: acquisition, activation, up‐selling and/or cross‐selling, upgrading, and renewal. As the customers progress through each stage, they are presented with a particular experience that will ultimately determine their overall value to you throughout their lifecycle.  […]

The Importance of Affiliate Marketing for Digital Customer Acquisition

Posted on January 29th, 2015 by

Present day customers are increasingly moving to the virtual world to carry out each and every step of their entire ‘buy’ process. It means digital customer acquisition is a necessary core activity for any business irrespective of its size, industry or end product. […]

Digital Alley: The Newest Attraction on the Vegas Strip

Posted on December 16th, 2014 by

If you’re attending Affiliate Summit West 2015 in Las Vegas, there are a slew of new attractions you’ll want to visit while in town – the new “Las Vegas High Roller” ferris wheel or LINQ, the downtown entertainment area – but the newest attraction everybody’s talking about is… Digital Alley. A new concept powered by Avangate, Digital Alley unites members of the affiliate marketing ecosystem within the digital goods vertical. Here you’ll meet and network with software and services merchants, affiliates, and technology and service providers. […]

Industry Buzz – October 2014

Posted on November 24th, 2014 by

Hi sellers!

Happy Holidays? It may sound early and if you are not already planning to take advantage of the holidays, we have several tips to help you make the most of the holidays. Enjoy last month’s resources to help you win in this rapidly changing market. To get it before everybody else, subscribe to our newsletter and stay up to date with latest whitepapers and webinars on how to grow your software and services business. […]

Join Our Halloween Competition… If You Dare

Posted on October 30th, 2014 by

As trick-or-treaters prepare to knock on our doors, we’ve decided to reward our spookiest affiliate with an iPad Mini this Halloween season. Just post a photo of you (and your friends, for that matter) in your best Halloween attire on Facebook or Twitter, using the #avangatehalloween hashtag. […]