Rethink Commerce Blog

Posts Tagged ‘affiliate marketing’

Industry Buzz – February 2015

Posted on March 13th, 2015 by

Hi sellers!

We’ve collected great tips this month to help you improve your strategies, as well as building off the industry’s deepest set of tools to support the entire digital commerce lifecycle. Subscribe to our newsletter and take advantage of dedicated resources that’ll help you grow your software and services business globally. […]

AffStat Survey 2015 Is Now Open!

Posted on March 4th, 2015 by

It’s that time of the year when we gather round and share our thoughts on the affiliate marketing business. The AffStat 2015 Survey is now open for you to take and more important, to contribute to the future landscape of this ever-changing industry. Many networks, advertisers and publishers get ahead in the game because they always try to be customer-focused, to meet their clients’ needs even before they make it explicit. That’s why these surveys are crucial: for all sides to benefit and build even stronger partnerships. […]

Industry Buzz – January 2015

Posted on February 10th, 2015 by

Hi sellers!

Happy 2015! We hope you had a wonderful holiday season. Take advantage of these trends we have prepared for you and shake up your sales in 2015! […]

Maximize Profits by Understanding Your Customer’s Digital Lifecycle

Posted on February 2nd, 2015 by

While every customer is unique in their own way, acquire enough of them and you begin to recognize patterns that can help you get and keep more over the long haul. In our experience, one of the most important patterns you can recognize and learn from is the customer lifecycle. The digital lifecycle, in particular, contains five typical stages that the customer moves through: acquisition, activation, up‐selling and/or cross‐selling, upgrading, and renewal. As the customers progress through each stage, they are presented with a particular experience that will ultimately determine their overall value to you throughout their lifecycle.  […]

The Importance of Affiliate Marketing for Digital Customer Acquisition

Posted on January 29th, 2015 by

Present day customers are increasingly moving to the virtual world to carry out each and every step of their entire ‘buy’ process. It means digital customer acquisition is a necessary core activity for any business irrespective of its size, industry or end product. […]

Digital Alley: The Newest Attraction on the Vegas Strip

Posted on December 16th, 2014 by

If you’re attending Affiliate Summit West 2015 in Las Vegas, there are a slew of new attractions you’ll want to visit while in town – the new “Las Vegas High Roller” ferris wheel or LINQ, the downtown entertainment area – but the newest attraction everybody’s talking about is… Digital Alley. A new concept powered by Avangate, Digital Alley unites members of the affiliate marketing ecosystem within the digital goods vertical. Here you’ll meet and network with software and services merchants, affiliates, and technology and service providers. […]