Rethink Commerce Blog

Avangate Affiliate Network 5th Anniversary

Posted on March 30th, 2011 by

5 years of successful online sales through affiliates worldwide. It’s rather vague, but I’ll let the figures on the right speak for us. We’re in the celebration mood here at Avangate, remembering how it all started and looking at where we are today. And it looks pretty nice :) […]

5 Must Have Actions for Affiliates in 2011

Posted on February 4th, 2011 by

Affiliate Marketing is not “as easy as 1,2,3”. But I guess you know that by now. It needs constant efforts and taking advantage of all the opportunities in order to succeed in a significant manner.

You may have already done some of the things we will talk about here or not; the important thing is to try to use these resources for your benefit in 2011. They can bring you a lot of business: […]

5 Tools to Boost Software Sales in 2011

Posted on January 27th, 2011 by

Both 2010 and 2011 have been called Year of Conversion Rate Optimization. And there certainly isn’t any mistake in that, given the burst of both knowledge and tools out there on the topic. And the best part of it is that most online businesses now have access to all they need to increase their sales, newsletter subscribers, followers etc. (and no more excuses if they don’t).

When it comes to selling software online, conversion rate is probably the metric with the highest impact on sales. So, to get you started I want to share with you  a list of 5 tools that I have tested both with the Avangate team, as well as during my recent period as software vendor. […]

We Wish You a Happy and Prosperous 2011!

Posted on December 24th, 2010 by

I hope your office/home/coffee place is also filled with a pleasant pine and freshly peeled oranges scent and you feel the slowing rhythm of everybody and everything around you.
We are also enjoying this time of the year and are spending most of our time on summing up and drawing conclusions for 2010 and deciding on our future actions for 2011. Of course, I want to share with you here some of the milestones of Avangate in 2010 :). […]

Behind the Scenes: Tips from Affiliate Managers (2)

Posted on November 30th, 2010 by

Continuing our first article on this series, in which you found out how to make sure your affiliate partnership request is approved by the vendors, let’s see some tips on how to promote software products online and the ways in which vendors motivate affiliates to sell more (we hope this post is also helpful to software vendors who are starting to use affiliate marketing).

A big thanks, once again, to the people we got the answers from:

We’re Heading off to China for the 3rd Avangate Software Conference

Posted on November 26th, 2010 by

Shanghai, here we come! And it should be both business and pleasure, since this is one of the most fascinating cities in China.

Alexandra, Adriana, Florentina and Andy will welcome all of you software professionals at the conference. If you want to meet software experts, develop new business partnerships or just schmooze with key people from software & eCommerce industry, then don’t plan anything on Saturday, December 4th and join us in the beautiful Everbright International Hotel. […]