Rethink Commerce Blog

Avangate Control Panel for Affiliates v 4.0

Posted on March 3rd, 2010 by

Are you already a member of the Avangate Affiliate Network? Then consider this post as “What’s New” type information. If you aren’t convinced yet, I hope you will become an affiliate after reading this post. :)

The beginning of this long awaited spring of 2010 came with a an important update to our Affiliate system – the new version of the management interface for affiliates. Its aim is to maximize the revenue generating opportunities both for affiliates and software vendors. […]

What about when we’re not selling software online?

Posted on February 16th, 2010 by

If you ever wondered what our team does when it leaves the office and hangs out together for a weekend, well… I have some information for you in this post:). However, I don’t want to just give this away for free, so let’s play a game:

I’ll only show you the pictures from the team-building we’ve been to in the beginning of this month (from our Extravaganza Party) and you must name the persons behind the characters, if you recognize them. Comment with at least 3 correct answers and receive the “Avangate Spring Buddy” title :)


More Software Sales through Network Cross Selling

Posted on February 8th, 2010 by

I am happy to announce a great update @Avangate: we’ve just launched network cross-selling that allows Avangate software vendors to sell each other’s products, to increase revenues and gain access to extra niches and new or larger markets.

In just a few words, network cross-selling means that all software publishers part of the Avangate network can offer other vendors’ products as cross selling options in their very own shopping cart and get a commission for the sale. […]

Avangate in 2009 – Happy New Year!

Posted on December 30th, 2009 by

Here we are, in the end of 2009, patiently waiting for the New Year party and thinking about 2009, about the good and the bad and the next year :). We are all proud to have been able to enrich our software selling platforms with plenty of features, basically meant to help more vendors reach more clients.

And we were very happy to be rated as top eCommerce provider by our clients, in the survey made by Andy Brice.

We are particularly happy with the progress made with the Avangate shopping cart’s conversion rates. Using advanced analytics applications such as Omniture and extensive A/B testing, we obtained control over every tiny detail of the shopping cart – and this flexibility translated into higher conversion rates. […]

Meet me at the corner of Product and Market – or else!

Posted on December 23rd, 2009 by

It’s got to be the single-most asked question in the software business world. Beginning startups – both rolling in VC hay and bootstrapping – ask it. Existing software companies, as they get whacked around by a changing market (Mobile, where’d that come from?) and changing user expectations (You mean, I don’t just run in my browser?) ask it. The polite form of the question is, “How do I/we define what product to create?“. What they’re really saying is, how the hell do we invent (or re-invent) a software product that will sell like mad before we go broke like in out of business? […]

New Year – New Google Realities

Posted on December 14th, 2009 by

When William Gibson said “The future is here. It’s just not evenly distributed yet“, he could have been talking about how Google is reinventing its search results right now and incidentally altering the likelihood your software company will be found in 2010 Q1 by prospective customers worldwide. […]