Rethink Commerce Blog

How can web presence be improved with images?

Posted on August 11th, 2008 by

Our aim is to sell software and not to socialize with family or friends, you probably think, so what good could a bunch of pretty pictures bring to business? Well, we think there is potential in images, especially in photos when it comes to better promoting your website.

So we’ve started by posting to Flickr photographs taken during our participation to different events. Then, we’ve used the Flickr widget on Avangate website. […]

Software Industry Conference 2008

Posted on August 6th, 2008 by

Almost 2 weeks ago we got back from the 18th edition of the Software Industry Conference held this year in Boston, Massachusetts. I know it’s taken me a while to write this, but I can explain. It’s called jet lag plus hundreds of e-mails.

It was a busy and successful participation for us: 3 presentations, 1 hospitality suite where we met with the participants (some of them our clients and partners), exhibit night, nice parties, and networking with beer, chocolate and sea food (OK, I’ll admit it, this was my favorite). […]

We are blogging!

Posted on August 5th, 2008 by

You know how each company has the smart guy, the lazy guy, the fat boy and the blond secretary? And from all these human typologies, I’m… the blogger guy. That’s why they trusted me enough to write the first post and jump start the Avangate blog. Still, I can’t play around with the new toy as I can see Adriana’s critical eye watching me over the desk (she’s our Web Marketing Manager) making sure I don’t make any mistakes or blogging donts. […]