Rethink Commerce Blog

Affiliates, Resellers, Vendors – Who Gets the Customer?

Posted on October 16th, 2008 by

How can one get a channel distribution as conflict free as possible, that generates both online and offline software sales and in the end it makes everybody involved happy – resellers, distributors, affiliates and vendors?

First of all, in case you are wondering why am I writing about selling software offline on an eCommerce provider blog, well, it’s because unlike other providers,  we also have ARMS (Avangate Reseller Management System) – a standalone Partner Relationship Manager system. […]

How to Affiliate Efficiently

Posted on October 10th, 2008 by

At any time, but especially during recession periods, a software vendor needs the most cost-effective tools that can bring him extra revenue or at least keep the sales volumes constant. He needs to have a good exposure of his brand and his product(s) on the Internet.

Affiliate marketing is one of the ways to go in the software business. The costs for doing such a campaign are low and the results can make the difference. […]

4 Tools to Get More from your Google Analytics

Posted on October 2nd, 2008 by

Google Analytics is a great tool, but when you use it frequently, it shows some glitches. Having many profiles, trying to access certain type of data can be sometimes pretty difficult.

Here are 4 scripts that can enhance your Google Analytics Experience. They work with GreaseMonkey, which is a really cool plugin for Firefox, which allows you to customize the way a webpage displays using small bits of JavaScript. […]

More info from ISDEF, autumn edition 2008

Posted on September 29th, 2008 by

On Friday a lot of new people made it to the ISDEF conference. In the morning we had a presentation about doing business with Nokia. Smartphone/PDA software might just be a good development area in the next years.

In the afternoon I had a round table with other eCommerce providers where we answered questions about the software/shareware industry. […]

First day of ISDEF, 2008

Posted on September 26th, 2008 by

The Avangate team arrived in Moscow yesterday around noon. I soon found out that the traffic is very busy, and although this year the conference takes place at an excellent location at Holiday Inn, it’s still outside the city.  Hopefully we will have time to do some visiting – at least Moscow’s Red Square on Sunday evening. […]

On our way to Moscow

Posted on September 25th, 2008 by

We are preparing to leave for ISDEF (Independent Software Developers Forum) where Avangate will participate as a GOLD Sponsor. ISDEF is a networking and professionally enlightening initiative in Russia, one of the main opportunities for software professionals to share experiences, valuable business knowledge, and keep up with latest software market trends. […]