Rethink Commerce Blog

How to Refresh Your Mature Affiliate Program in Five Simple Steps

Posted on February 15th, 2018 by

Many companies have created and run an affiliate program for a few years. After that amount of time has passed, the sales may still be trickling in, but your program may be getting a bit stale. It’s a good idea to make some adjustments every few years to ensure the continued growth of your affiliate sales. Here, we explore five steps that will refresh your mature affiliate program and keep sales growing.

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Transition to Subscriptions and SaaS: The Complete Infographic

Posted on February 14th, 2018 by

By 2020, more than 80% of software vendors will make the shift to subscriptions. Ensure the success of your company’s inevitable transition to subscription-based models and SaaS with guidance from our latest infographic. […]

eCommerce Predictions Panel Discussion Part I

Posted on February 9th, 2018 by

We’ve recently had the pleasure to host a panel discussion on eCommerce Predictions for 2018. […]

Industry Buzz – January 2018

Posted on February 5th, 2018 by

We want to start off by wishing you all the best as you embark on 2018. We hope this year brings you even more closed deals, more employees, successful product launches, and everything else you’re aiming for! […]

Turning the Tables on Churn – 7 Proven Strategies for Increasing Retention in the Age of SaaS

Posted on January 30th, 2018 by

We get it. Customer acquisitions are sexy and absolutely necessary for a SaaS company just out of the gate, BUT relying on new customers to maintain rapid growth is unrealistic, especially once you cross the $25M revenue threshold.

Of course, you need to acquire the right kind of customers in the first place, but it’s NO COINCIDENCE that the SaaS companies with the highest growth rates also have the lowest churn. […]

Awaken Your Inner Scientist: Use Behavioral Science to Validate Ads, Redesigns and Landing Pages

Posted on January 29th, 2018 by

The TV series Mad Men popularized Don Draper and his creative genius. Don took a few bits of data about a demographic and used them to develop brilliant taglines his clients loved. The only problem? […]