Rethink Commerce Blog

Industry Buzz – June 2019

Posted on July 1st, 2019 by

Hi, sellers! What’s the one thing you want to work on this month? Could be conversion rate optimization, fighting the taxation hassle, building a scaling strategy, an onboarding plan or maybe finding new marketing strategies for your B2B. Whatever your pain point might be, we’re here to provide solutions in our Industry Buzz, so keep on reading!

 

We asked top-notch CRO experts to share their proven tactics on how to build a high-converting landing page and they provided us with important and often overlooked advice. So if your landing pages are underperforming, then it’s time to figure out what’s missing. In this article, we’re telling you exactly what you should check.

 

Conversion rate optimization (CRO) is a never-ending process of testing and analyzing the way shoppers are interacting with your website. But what happens when you don’t know what to test anymore? Well, we’ve got the ideas you are looking for. Our expert’s advice on how to optimize the checkout flow will definitely help you level up your eCommerce business.

 

Getting your SaaS business idea out there and launching a minimum viable product is only half the battle. If you want your business to thrive, you must become serious about scaling it. And in case you don’t know how to start, we’re giving you some ideas that will help you grow. Just remember there is no silver bullet method in scaling a SaaS business – it takes time, commitment and resources.

 

Running out of ideas on how to promote your SaaS product is something we’ve all struggled with at some point, but you can always seek for inspiration in the experts. Some of the best B2B SaaS marketers in the industry have shared their tested strategies on how to acquire customers more efficiently. Make sure you bookmark this comprehensive guide for later!

 

Onboarding is a well-known buzzword these days, especially in the SaaS/software industry. And it only makes sense, since it has a huge contribution to your retention rate. The thing is, the way users are onboarded is changing, the whole process becoming subtler and action-triggered. If you want to actually retain those first users, you should read this guide and take some notes.

 

Today’s digital commerce businesses are heavily impacted by taxes and financial services. Government taxation as a key component of everyday life is manageable, but having to deal with global locations, multiple financial systems, and countless regulations can seem daunting and overwhelming for businesses going internationally. Our datasheet will help you figure out how to handle the taxation workload to further fuel your expansion.

 

It’s a little over a year since The General Data Protection Regulation (GDPR) has transformed the way business is being done in the EU. This past year has brought increased public awareness about data protection rights and encouraged transparency around data breaches. However, much more remains to be done to ensure organizations’ full compliance.

 

Did you miss our killer online event? Well, too bad, but don’t worry, we have the videos to keep you company. You can still register to get access to the knowledge the experts have shared in their sessions and find answers to some questions you might have on your mind. Navigating the trends and best practices of modern commerce is quite a challenge, but our event will give you an idea on how to successfully do that.

 

How do you tackle growth? We’d love to hear your strategies!

 

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Roxana Gaina

Junior Digital Marketer

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