Rethink Commerce Blog

Industry Buzz – April 2018

Posted on April 30th, 2018 by

Hi sellers!

This month, we bring you some guidance on transitioning your business to subscriptions, a timely GDPR Q&A, proven strategies for improving retention and other helpful software industry tips.

Let’s get started!

 

Register for this webinar to get a transition checklist that will ensure your successful transition to a recurring-revenue subscription model. You will better understand the subscription lifecycle and what capabilities you need for each stage, how to price your recurring products right, which metrics you need to analyze your company’s health, and much more!

 

The deadline for GDPR compliance is here. Is your company ready? If not, make sure to read about the GDPR regulation and your obligations under it. To help you, we have a list of answers to some of the most common (and some uncommon) GDPR questions.

 

It can be challenging to keep up with the latest commerce trends. So we asked a team of industry experts about the eCommerce trends that will matter most in the near future, and collected them in this eBook. Make sure to get a copy.

 

Many companies nowadays rush to the cloud, so they’re often making the move so quickly that they can’t secure their newfound cloud products and services. Read why 91% of IT decision-makers said their security must improve before they can operate fully in the cloud.

 

Gartner predicts that CRM software will be the fastest-growing software market in 2018, with a growth rate of 16%, eclipsing database management systems, the former market leader. Keep on reading to learn more about this trend.

 

A well-planned conversion optimization strategy helps you acquire more visitors, increase revenue per visitor, and ultimately result in better growth. This is, however, just the beginning. Your ultimate goal should be retention.  Find out why.

 

We live in a world where we wake up every single day with people trying to capture our attention. To get past that white noise, you should build enough trust with your audience so they feel comfortable buying from you. How? Here are some tips to get you started.

 

 No matter what you’re selling, there’s probably an opportunity for you to sell it in a new market. This blogpost explores some of the most important elements to keep in mind in your payment localization process. Remember that you don’t have to support every payment method or currency available: just the ones that matter the most to your customer base.

 

Are you selling digital products worldwide? Domestic payment methods and currencies can make international customers feel more “at home” in your shopping cart, which results in higher conversion rates. This datasheet shares more than 45 payment methods by region and at country level, supported out of the box by 2Checkout. Get your copy!

 

Chargeback rate is an important indicator of the health of your business. You should aim to keep chargebacks at the lowest possible level, otherwise, you lose money. This eBook will guide you through the chargeback process, helping you understand why chargebacks occur and how to minimize them.

 

As always, don’t forget to subscribe to our newsletter to be the first to get the latest news, blogs, whitepapers, and webinars on how to grow your eCommerce business.

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Raluca Marmureanu

Digital Marketing Specialist

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