Rethink Commerce Blog

Business

Industry Buzz – June 2018

Posted on July 6th, 2018 by

Hi sellers!

Happy July! The first half of the year is over and the 2018 Q1 Digital Commerce Benchmark is here, bringing you the latest detail on global software sales. Find out what markets are hot and what products are popular so you can make the most of this information when targeting your online sales or affiliate marketing efforts for the rest of the year.

Without further ado, here are some great new resources you should check out! […]

Keep Your SaaS Business Safe – 5 Mistakes to Avoid

Posted on June 6th, 2018 by

As a SaaS provider, you need to store plenty of sensitive data: not just information related to your own business operations, but also customer data. In a complex world that seems to see new ransomware attacks and data breaches every week, all SaaS businesses must take measures to keep their own internal data—as well as customer data—safe and secure, especially as tougher compliance standards such as GDPR come into force. […]

5 Essential SaaS Customer Acquisition Practices in 2018

Posted on June 5th, 2018 by

Developing a strong customer acquisition strategy is a vital component to SaaS growth.

Whether you are a new startup or an established outfit, converting more leads to customers at the end of your funnel is ultimately what you want. However, before you are able to convert them, you need to acquire the leads in the first place. […]

Industry Buzz – May 2018

Posted on May 31st, 2018 by

Hi sellers!

This month, we bring you valuable insights into the hottest trends in the industry, such as how personalization and UX optimization could prove to make or break strategies this year. Plus, 51 experts give their product marketing strategy tips. […]

3 Simple Steps to Localizing Your Website

Posted on May 22nd, 2018 by

Konnichiwa. Willkommen. Hello. Do you know what greeting to serve up to your website users? If you’re not speaking their language, you may be missing out on a considerable amount of sales. […]

2Checkout Is GDPR Compliant. Here’s What That Means

Posted on May 10th, 2018 by

As you probably already know, the General Data Protection Regulation (GDPR) will come into effect on May 25th, 2018. We have been working on GDPR for months and are proud to say that on May 25th 2Checkout will be fully GDPR compliant. […]