Rethink Commerce Blog

About Cristi Miculi

 Senior Manager, Affiliate Services Avangate came into my life when I truly realized that marketing is my true professional area. I'm currently working close with our partners and the Avangate affiliates in order to make this sales channel more efficient.

I used to work in the publishing industry for one of the biggest names in the area, where I improved my writing and communication skills and got in close contact with the latest hardware and software technologies. Having a Telecommunications Engineer diploma helps me better understand how these work.

I'm keen on traveling, movies and going out with my friends.

Here's where you can find me on the Internet:

  1. twitter My Twitter
  2. linkedin My Linkedin profile

Check out his latest articles

Celebrating 10 Years of the Avangate Affiliate Network

Posted on June 17th, 2016 by

It gives me great pleasure to be able to write this post at this major milestone in our history. I’ve been involved with the Avangate Affiliate Network since 2009 and am proud to have helped it grow into the mature and widely recognized #1 digital goods network that it is today.

Of course, all the success is thanks to our beloved clients – both advertisers and affiliates – who trusted the network, helped it gain momentum and sustained its growth over time. […]

ASW16 Event Wrap-up: What We Learned

Posted on January 27th, 2016 by

As always, going to the Affiliate Summit, the largest global affiliate conference of its kind, is something everyone in the field should experience. For Avangate, it’s a way for us to share our digital goods expertise, discover the latest market trends, learn what the top players are doing, and meet and connect with clients and prospects. […]

Should You Pay Affiliates for Subscription Renewals?

Posted on June 10th, 2015 by

Whether your business is in the SaaS / subscriptions area or you are thinking of turning your software products into subscriptions, your affiliate channel is an important vector to get more sales. The general recommendations of managing the affiliate program should be applied in this case. But, moreover, you can leverage the specifics of the subscriptions business in your affiliate program. […]

Digital Alley: The Newest Attraction on the Vegas Strip

Posted on December 16th, 2014 by

If you’re attending Affiliate Summit West 2015 in Las Vegas, there are a slew of new attractions you’ll want to visit while in town – the new “Las Vegas High Roller” ferris wheel or LINQ, the downtown entertainment area – but the newest attraction everybody’s talking about is… Digital Alley. A new concept powered by Avangate, Digital Alley unites members of the affiliate marketing ecosystem within the digital goods vertical. Here you’ll meet and network with software and services merchants, affiliates, and technology and service providers. […]

Affiliate Summit East ’14 – Wrap-Up

Posted on September 5th, 2014 by

“The digital goods market is growing, and Avangate is here to help” – in my opinion, was the most important takeaway from the recent Affiliate Summit East show in New York City.

Avangate has been participating in affiliate events for over 5 years now, and we’ve spoken not just once, but many times on the topic of digital goods and how Avangate can help affiliates sell more. Now with the new services economy, it has changed the way companies interact with customers and, of course, this is visible in the affiliate channel as well. […]