Rethink Commerce Blog

About Raluca Marmureanu

 Online Marketing Analyst

Check out her latest articles

20 Brilliant Books that SaaS Experts Recommend

Posted on August 17th, 2017 by

There are plenty of blogs and websites dedicated to SaaS out there, but sometimes nothing beats a good book. An expertly written book offers a great way to learn in-depth strategies and tactics that you can explore in your day-to-day tasks and along your long-term career path.

It’s always a good idea to explore new resources to continually grow your knowledge, so I asked a few experts to recommend their favorite SaaS growth books. Some are sales related, some offer a fresh perspective on content marketing and others cover great growth hacking techniques. Suggestions came from a variety of experts, including Max Alts, Nikki Elizabeth Demere, Phil Wainewright‏, Aaron Ross, Ian Moyse, Andy Mura and more. […]

The Ultimate List of 60 eCommerce Experts You Need to Follow on Twitter

Posted on August 4th, 2017 by

Building an eCommerce business from scratch is a journey that many people before you have decided to take. And that’s a good thing, because these folks now have something valuable to teach you.

By now, successful eCommerce businesses not only serve as an example for newbies, but have also molded industry thought leaders who now have decided to share their knowledge and experience. […]

Industry Buzz – July 2017

Posted on August 3rd, 2017 by

Hi Sellers!

Summer is heating up and with it we have some hot company and product news! We have plenty of new resources that will help you learn how to boost sales, build customer relationships, lower chargeback rates and more.

Keep on reading! […]

17 Useful Social Media Listening Tools to Track Your Brand

Posted on July 21st, 2017 by

Are you listening to what people are saying about you on social media? You might think so.

But if you’re not taking action based on what you hear, you’re actually just monitoring. This article lays out the difference between social media monitoring and listening and helps you get started with both. […]

Industry Buzz – June 2017

Posted on July 3rd, 2017 by

Hi Sellers!

Happy summer! As the weather heats up, we hope your sales do too. You can ignite them further using this month’s resources, which show how to seamlessly transition to subscriptions, share new eCommerce trends and cover easy (easier) ways to generate B2B leads.

Keep on reading! […]

5 Effective SaaS Marketing Strategies for Reaching Millennials

Posted on June 29th, 2017 by

We’re entering a new era: millennials, formerly a favorite target audience for many “hip” B2C marketers, are becoming relevant for B2B industries as well. The oldest members of this generation are now in their early thirties, entering management positions with buying power and becoming prime targets for SaaS providers. […]