Rethink Commerce Blog

About Mike Ni

 CMO/SVP, Marketing and Products Michael Ni brings over 20 years of experience as a marketing and product executive in bringing successful innovation-driven businesses to market - from start-up to fortune 500 companies.

Michael’s business experience spans across software, telecommunications, consumer packaged goods and digital media.

Michael received an MBA from Harvard Business School, an MS from Stanford University and a BS in Mechanical Engineering/Robotics from Massachusetts Institute of Technology.

Check out his latest articles

Ways to Improve Your eCommerce Strategy for Software, SaaS and Digital Product Sales in 2012

Posted on January 24th, 2012 by

Today’s Tough Requirements

eCommerce is quickly becoming the mainstream – regardless of the type of goods or services you are selling.  For digital goods and software in particular, eCommerce is quickly becoming mission critical. Today’s consumers and businesses alike require a faster, more convenient way to access and purchase digital goods anytime, anyplace, on any device.  Agile commerce will soon be considered a “must” rather than a “nice to have.” […]