Rethink Commerce Blog

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4 Omnichannel Marketing Best Practices for eCommerce

Posted on February 27th, 2019 by

Nowadays many shoppers don’t even remember how they learned about an eCommerce brand in the first place. If you ask them, the most popular answer is “I found it somewhere on the Internet”. Commercial information is all over the place, so nobody cares about the “channel” they use to find it anymore. […]

10 Ways to Build Customer Loyalty and Increase Retention

Posted on February 4th, 2019 by

Selling your services and wares online can be challenging, as today’s digital shoppers are smart and demanding. You need a customer-focused approach right from the start. The customer is the most significant pillar of modern businesses, so you need to build a genuine relationship with them if you want your online store to survive. Read on to find out how to develop customer loyalty and keep existing customers hooked. […]

7 SaaS Pricing Trends and Best Practices for 2019

Posted on December 17th, 2018 by

Have you ever wondered how much your customers are willing to pay for your product?

To figure out what pricing strategies are the most popular across the SaaS industry, we at Brand Mentions decided to analyze the pricing pages of over 750 SaaS and subscription-based startups. […]

How To Effectively Follow Up On Your SaaS Leads

Posted on August 7th, 2018 by

Winning SaaS leads is easily becoming the bane of every B2B marketer’s existence. A study from Hubspot proves just that:

  • 63% of marketers believe that lead and traffic generation are among the most challenging parts of B2B marketing.
  • 38% of sales representatives believe that earning a response from leads is becoming increasingly difficult.

[…]

4 Ways Social Media Can Help Your Affiliate Marketing Strategy

Posted on May 31st, 2018 by

So you have a website or a blog, you’ve got an audience which likes your content, you’ve joined an affiliate program and people don’t seem to hate you for it. You even made some money from it. Awesome! Now you must be wondering if there is any way to increase your earnings. […]