Rethink Commerce Blog

About Delia Ene

 Communications & AR Senior Manager Into marketing communications for technology since 1998 and loving it. 

My motto, because it’s what I‘ve been doing in most of my professional life.  I am an advocate of neat communication, well organized and integrated marcom actions. I’ve learnt a lot since I came to Avangate and enjoy the challenge of an impossible-to-get-bored-at job. Also a mother of two, so I have to be quick and efficient at everything I do (oh, that’s a rhyme).

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Check out her latest articles

The Evolution of Commerce Automation in B2BNation Interview

Posted on February 11th, 2016 by

Raj Badarinath, the VP of Marketing and Growth Services at Avangate was a recent guest on the  B2B Nation: Smarketing series.

In this episode he shares his thoughts on the past, present, and future of commerce automation as well as revenue leakage and how to turn that into revenue uplift. […]

Commerce Automation and 5 Key Takeaways from the TechnologyAdvice Expert Interview

Posted on October 27th, 2015 by

Raj Badarinath, the VP of Marketing and Growth Services at Avangate, was a recent guest on the TechnologyAdvice Expert Interview Series. The series, which is hosted by TechnologyAdvice’s Josh Bland, explores a variety of business and technology landscapes through conversations with industry leaders. […]

Cool Company Interview Series: SnapFashun

Posted on July 1st, 2015 by

I recently had the pleasure to speak with Howard Glazer, President of Canadian based SnapFashun Group – a very interesting software company operating… in the fashion industry. Here’s a summary of that conversation […]

Cool Companies Interview Series – Ve Interactive

Posted on December 3rd, 2014 by

Tabitha Rivera is the Director of Strategic Alliances at Ve Interactive, a multi award-winning global technology company, driving online performance to maximize conversions. Tabitha is responsible for building and fostering all partner relationships with platform partners, digital agencies and affiliates. […]

Why the “e” Dropped from eCommerce

Posted on October 22nd, 2014 by

From One-Off Buys to Long-Term Relationships in Digital Commerce

Forget e-commerce – digital commerce is here to stay. Analysts have recognized the change, officially rebranding their E-commerce coverage under the Digital Commerce name. The change makes a lot of sense, particularly given the rising importance of digital into the multi-channel commerce space. […]

Cool Companies Interview Series – About Big Content with Treparel  

Posted on September 11th, 2014 by

“Today, CIOs and Business Decision-makers are seeking more flexible and investment-friendly models with ongoing access to a service.”

There’s so much buzz around Big Data – but how about Big Content? Surely, an up and coming area, getting sexier as usage cases expand. For example, you watch your sales drop in a certain region – it’s good that you’re tracking, but the next more important step is to understand why they dropped, and – even more importantly – what you are going to do about it. […]