About Adriana Iordan

 I am Web Marketing Manager at Avangate, eCommerce and e-marketing provider for software authors. My passion for internet marketing and website analysis applied to the software industry and e-commerce development, together with my Computer Science diploma and over 5 years experience in online marketing have brought me at Avangate. This year I joined as Marketing & PR Manager the board of the Association of Shareware Professionals

I have been passionately involved in web technologies and focused on helping website owners to sell more and to better understand the online business even prior to Avangate.

My favorite professional topics: search engine, content and social media marketing, design, usability, software marketing and web analytics.
My personal interests revolve around rock music, art films, internet media and literature.

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Software Industry Conference 2008

Posted on: August 5th, 2008 / No Comments

Welcome to the Avangate Blog, the place to hang out if you have a software business.
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Enjoy your reading!

Almost 2 weeks ago we got back from the 18th edition of the Software Industry Conference held this year in Boston, Massachusetts. I know it’s taken me a while to write this, but I can explain. It’s called jet lag plus hundreds of e-mails.

It was a busy and successful participation for us: 3 presentations, 1 hospitality suite where we met with the participants (some of them our clients and partners), exhibit night, nice parties, and networking with beer, chocolate and sea food (OK, I’ll admit it, this was my favorite).

I really enjoyed presenting, thanks to Paris Karahalios for inviting us on the (you can download the presentations): Social Networking Media panel (I got a lot of friends on LinkedIn, Twitter and Facebook, so I think the presentation reached its goal), as well as the Effective Advertising & Marketing panel.

Author:
Adriana Iordan

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