Here at Avangate, we’re always looking for new ways to improve the relationship between vendors and affiliates which is, in most cases, reflected in the number of sales. That means a better communication and better strategies to meet both partners’ needs. And while we’re always happy to share our own affiliate marketing tips, sometimes it’s even better to hear straight from the affiliates.
That’s why we’re bringing you an Avangate Affiliate Interview with Anh Tuan from donotcrack.com, which connects software vendors and consumers through exclusive coupon codes. Read on for some insider tips on affiliate promotions best practices from donotcrack.com.
1. How did you get started in the affiliate industry?
Because I needed to use some certified software products, I was searching for sales promotions for them on the internet. Then I compiled a website: donotcrack.com. At first, this site was aimed at pursuing software giveaway programs. Later, it developed into a place for collecting promotions and giveaway codes in order to close the gap between software producers and consumers.
2. Describe your business in 3 words.
Simple, savvy oriented and always updated.
3. What’s the best part of earning money as an affiliate?
I’ve been searching for helpful software that allows you to use a trial version for up to 90 or 180 days in exchange for reviewing the product. When customers get familiar and satisfied with products through these long-term trials, I deliver them premium access to these software programs at the lowest cost through promotion codes, so that customers can afford to buy and use the software. Thus, I can do business this way as well as maintain and develop my own website, even though free trials are not always a really profitable business.
4. Is there a secret to success in the affiliate business?
I always collect and provide all the cheapest coupon codes for consumers. This attracts visitors and keeps them coming back for more.
5. What are the most valuable services an affiliate network could offer you?
Fast and easy payment, also the feature that allows the creation of custom codes so affiliates can provide additional discounts for their customers – Avangate ensures all these elements.
6. What do you think are the hottest trends in the affiliate business in 2013?
Social media marketing will be popular in 2013. Social networks and affiliates will cooperate to promote products, which will increase profits for businesses and affiliates.
7. What advice would you give to a new software affiliate?
Make sure your interface is friendly. Increase the trial period from 30 days to 90 days or 180 days. Most importantly, besides advertising on Google (Google Adwords, YouTube, etc.), you must develop marketing strategies for social networks like Facebook and Twitter.