Rethink Commerce Blog

Industry Buzz – August 2014

Posted on September 12th, 2014 by

Hi sellers!

Enjoy last month’s resources to help you win in this rapidly changing market. [...]

Cool Companies Interview Series – About Big Content with Treparel  

Posted on September 11th, 2014 by

treparel“Today, CIOs and Business Decision-makers are seeking more flexible and investment-friendly models with ongoing access to a service.”

 

There’s so much buzz around Big Data – but how about Big Content? Surely, an up and coming area, getting sexier as usage cases expand. For example, you watch your sales drop in a certain region – it’s good that you’re tracking, but the next more important step is to understand why they dropped, and – even more importantly – what you are going to do about it. [...]

Back to School TIP: Top 10 Myths of Payment Processors

Posted on September 10th, 2014 by

It’s September, which means, summer’s officially over and everyone’s going back to school, and back to school shopping means lots and lots of commerce. But just as every calculator isn’t a scientific calculator, neither is every payment processor a digital commerce provider.  The problem is, when the packaging looks the same, called the same thing and they both claim to provide the same functionality – how do you tell the difference?

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3 Innovative Software and Online Services Companies Embracing the New Services Economy

Posted on September 9th, 2014 by

Starting a company is hard. At times it’s both the best job and the worst job in the world. But having been a founding member of companies in the past – I can tell you that the good times outweigh the bad times by a zillion to one. Well, maybe not a zillion but you get the idea. [...]

Affiliate Summit East ’14 – Wrap-Up

Posted on September 5th, 2014 by

“The digital goods market is growing, and Avangate is here to help” – in my opinion, was the most important takeaway from the recent Affiliate Summit East show in New York City.

Avangate has been participating in affiliate events for over 5 years now, and we’ve spoken not just once, but many times on the topic of digital goods and how Avangate can help affiliates sell more. Now with the new services economy, it has changed the way companies interact with customers and, of course, this is visible in the affiliate channel as well. [...]

Fields of Gold for (e)Commerce – Happy 20th Birthday!

Posted on August 28th, 2014 by

This month marks the 20th birthday of ecommerce – it’s been two decades since NetMarket sold “Ten Summoner’s Tales” by Sting (as a physical CD, of course, not a download – we weren’t that advanced back then, plus the disc would have taken hours to download on dial-up). We’ve come a long way since SSL technology finally enabled secure payments by protecting personal information and Amazon sold only books. Now, the online retailer sells everything from boots to bookends, and has millions of competitors aiming for a piece of the online sales pie.

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