Rethink Commerce Blog

Go Beyond Subscription Management to Grow Your SaaS Business

Posted on November 23rd, 2017 by

A plumber couldn’t fix a leak if he didn’t know where it was. Likewise, if you have a SaaS business, you can’t get your team working on revenue uplift if you don’t know where you’re leaking revenue. To grow your SaaS business effectively, you need a set of tools at every stage of the customer lifecycle, so you can easily track conversion rates or other metrics and find where you could improve. […]

5 Tips To Manage Your Long-Tail Affiliates

Posted on November 17th, 2017 by

It’s likely that only 10-20% of your affiliate pool drives most of your sales. Whether you call them top affiliates or trusted business partners, it’s normal to look at your affiliate program success largely through the lens of your most effective partnerships. However, don’t underestimate the rest of your affiliates. […]

The Path to a High-Converting Customer Retention Program

Posted on November 15th, 2017 by

This blogpost is based on our webinar with Talia Wolf, Founder and Chief Optimizer at Uplift and one of the most influential voices in conversion optimization and retention.

 

Everyone knows a version of this stat: it’s 5X more cost-effective to retain a customer than acquire a new one.Yet too few of us are actually investing nearly as much in customer retention as we do in acquisition.

Creating a high-converting customer retention program is no accident, but it’s also no mystery: the steps to building an effective retention program have been tested and proven many times over. […]

Valuable SaaS Customer Acquisition Strategies from the Experts

Posted on November 10th, 2017 by

Needless to say, customer acquisition is one of the most critical factors that determine SaaS growth. So if you want to grow your SaaS business, you have to understand how you are attracting and converting visitors into customers. […]

Busting Payment Myths: Infographic

Posted on November 7th, 2017 by

Are you assuming that accepting payments online is enough to make your business take off? Convinced that choosing a payment provider can automatically help you improve conversion rates? Do you think payment processors absorb chargeback and refund fees? You might need our new payment myths infographic to set you straight. […]

Industry Buzz – October 2017

Posted on October 31st, 2017 by

First, check out these infographics that will help you quickly access some great eCommerce tips and trends:

Now, to this month’s Industry Buzz! […]