Rethink Commerce Blog

Avangate Spring ‘16 Release: Maximize Revenue Growth with Conversion & Retention Enhancements

Posted on April 13th, 2016 by

With the Spring 2016 release, Avangate continues to build on its all-in-one platform designed to accelerate your path to revenue and enhance customer relationships. […]

Boost Your SaaS Renewals With These Three Pricing Strategies

Posted on April 5th, 2016 by

Customer satisfaction drives renewal rates—most every SaaS company is aware of this fact. However, customer satisfaction is an objective measure that can mean different things to different people. Some customers are satisfied when prices are low, others are satisfied when features reflect their needs, and still others are satisfied when they receive a great deal of support. […]

8 Ways to Maximize User Adoption

Posted on April 4th, 2016 by

There’s no question about it: Change is hard. This poses a unique challenge to online companies trying to market their products to businesses that may be resistant to new workflows and an ever-proliferating number of dashboards. Decision makers know that while enterprise software holds the potential to increase revenue and growth, poor implementation of new systems decreases employee productivity. Enterprise software is a good investment only if employees use the software, and when they adopt it in the way designers and developers intended. […]

Magic Quadrant for Digital Commerce: Avangate is IN

Posted on March 31st, 2016 by

Deep Focus on Digital Goods and Services Put Avangate on the Map

 

It’s the Magic (Q) time of the year! Indeed, a fresh version of Gartner’s Magic Quadrant for Digital Commerce hit the streets this month and we’re so excited to see Avangate make its debut into the big league, thanks to our deep focus on digital goods and services. […]

A/B Testing to Increase Conversion Rates

Posted on March 25th, 2016 by

Sometimes the best tests don’t tell us anything at all. When we go to the doctor, for example, we probably hope that our test results are negative. But when we get into things like CRO, we suddenly start hoping for hugely positive outliers, like a 100% lift in conversion rate. Sometimes, though, a test will show that changing nothing will maximize our revenue. […]

Ways to Increase Your SaaS Renewal Rate

Posted on March 22nd, 2016 by

The fortunes of your SaaS business are inextricably tied to customer renewal rates. If you can increase renewal rates and add new customers or revenue streams, you’re more than likely to continue to grow and have success with your business. It’s a pretty simple formula in theory, but much harder to pull off in practice. The reasons why are many. Is your product priced too high? Is your customer service lacking? Are there issues with your product? It can be tough to pinpoint why your customers are bailing if you don’t know where to look, and if you don’t know what’s broken, you can’t fix it. […]